Writer Portfolio

Social Media

…and the effects / amplifications where it succeeds   

Edgars Jika Competition

Initiated both on TV and through Social Media

Jika FB announcement
Jika Twitter 1

As amplified in the media…
Jika News 2

…to eventually culminate in:

BMW 2 Series

A first for BMW, the launch of the 2 Series was led through Digital via an App downloadable to any smart phone. Traffic was driven there through awareness created from an intensive Social Media campaign (and further amplified on radio).

As amplified in the media…

2Series News

…to eventually culminate in:

Other / various

SM Edgars Various

Next page – Event Video / AVs