You shoot. You score. Your tongue is done.

This is the tongue-perfect promise from Oise Language Coaching, brought to you via the theme of basketball. Yes it’s a designer’s dream. Yes it’s far out. Yes it’s cleverly executed. And from pronunciation to audio, Oise Language says you’ll get it in the hoop!

DDB Düsseldorf is responsible and got mileage out of their designer’s salary in this recreation of reality. Although weird (only because of the abject tongue on a basketball court), I think the team should be proud. Is it creative? Absolutely. Could it win the team awards? Probably. Will it speak to the audience and result in more enrollments? Hard to say.

What do you think?

Click image to enlarge:

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